The management magazine
for auto dealer professionals



ADVERTISEMENT


ADVERTISEMENT


ADVERTISEMENT

Special Reports2010

Ward’s e-Dealer 100

e-Dealer 100 List
Sign up for e-Dealer 100 strategies webinar
 
Big-Town Dealerships Tend To ‘Get’ Internet Better 
Mar 29, 2010 8:01 AM, WardsAuto.com, By Steve Finlay
The technology helps a lot ,but there’s plenty of work left over for people to do.
‘One-Stop’ Dave Smith Motors Stays High on 100 List 
Mar 29, 2010 8:00 AM, WardsAuto.com, By Mac Gordon
The dealership found its long-time system tailor-made for the Internet.
Internet Director’s Opinion: Metrics Show Our Shortcomings  
Mar 29, 2010 8:00 AM, WardsAuto.com, By Keith Shetterly
The challenge for us is to use the Internet and all the tools in that big box to forge a marketing and sales chain with strong links.
Skeptics Aside, Social Media ‘Here to Stay’ 
Mar 29, 2010 8:00 AM, WardsAuto.com, By Steve Finlay
A study says dealerships are pursuing social-media strategies although some dealers are not sold on the idea.
Preparing for Young Buyers Who Grew Up With Internet 
Mar 29, 2010 8:00 AM, WardsAuto.com, By Mac Gordon
Repeat business is crucial to any dealership, and the Internet has helped there, says Atlanta dealership group’s Internet director.
Germain Group Sets Sights on 50% Internet Closing Rate  
Mar 29, 2010 8:00 AM, WardsAuto.com, By Mac Gordon
The dealer principals, brothers Steve and Rick Germain, have given the Internet side of the business growing support.
Internet Aids Simmons Rockwell Group’s 1-Price Selling 
Mar 29, 2010 8:00 AM, WardsAuto.com, By Mac Gordon
Members of the dealership’s Internet department team are often among top sales people honored each year for their work.
Online Sales Director Recalls When Internet Follow-Ups Were Brochures  
Mar 29, 2010 8:00 AM, WardsAuto.com, By Mac Gordon
“We insist on instant follow-up 24-7,” says dealership group Internet director Dan Boismier.
Should Internet Departments Remain Separate Operations? 
Mar 18, 2010 9:24 AM, WardsAuto.com, By Steve Finlay
Dedicated Internet departments haven’t outlived their usefulness – yet, says John Holt, CEO of Cobalt Group Inc.




Contact Us Advertising Privacy Statement Terms of Use